In building a retention strategy, what is the role of the System Architect?

In the context of building a retention strategy, the role of the System Architect primarily focuses on the technical aspects of the system and its functionalities. Specifically, preparing a sandbox environment for the Strategy Designer is crucial. This environment allows business analysts and decisioning specialists to develop and test strategies without impacting the live system, ensuring that any strategies designed for customer retention can be rigorously evaluated and refined before being applied in production.

Creating a sandbox environment involves configuring necessary system settings and resources, allowing different scenarios to be tested safely. This aligns with the System Architect's skill set, which includes understanding system requirements and providing the necessary infrastructure for strategy development.

The other roles, such as building predictive models, modifying strategies, and assigning new change requests, typically fall under the responsibilities of data scientists, business analysts, and project managers, respectively. Each of these roles contributes to the retention strategy but does so from different perspectives and expertise. Therefore, the preparation of a sandbox environment is a foundational task that enables effective collaboration and strategy development within the team, highlighting the specific role of the System Architect in this process.