What information does the Channel Distribution report provide?

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The Channel Distribution report specifically provides insights into how propositions are accepted or rejected across different channels. This aspect is critical because it allows organizations to evaluate the effectiveness of their propositions in various scenarios and customer touchpoints. Understanding acceptance and rejection rates helps businesses identify successful strategies or areas needing improvement and informs future decision-making regarding marketing, customer interactions, and channel optimization. Analyzing this data aids in tailoring propositions to enhance customer engagement and drive conversion rates across the channels used by the organization, thus ensuring a more targeted approach in decisioning processes.

While trends in customer preferences, rates of interactions over time, and performance assessments of each proposition are valuable data points, they pertain to different aspects of customer interactions and performance metrics that the Channel Distribution report does not specifically focus on.

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